Real success with any internet marketing effort requires keeping current with the constantly changing search engine landscape, and tracking your website's performance.

The CampRes Search Engine Performance Report provides a clear picture of how your web site is performing and will arm you with specific recommendations on how to improve it. There is no cost or obligation; we value the opportunity to share our years of internet marketing expertise with a prospective client. Whether you choose to become a CampRes client or not, you'll come away with valuable knowledge and recommendations which will help your internet marketing efforts be more successful.

The following sections explain the reports which we will develop while analyzing your overall internet website performance. The reports are presented in two sections; Offsite factors and Onsite factors. Offsite factors influence your website performance but are located elsewhere in the internet, either on another website, search engine or directory. Onsite factors are the characteristics which exist within the actual pages of your website.

Offsite Factors

Competitive Inbound link analysis:

Compares the number of links existing on other websites which point toward your website as compared to up to three of your competitors. Many search engines, including Google place high importance on the number of inbound links pointing to a web page while determining its ranking.

Search engine saturation analysis:

Reflects how many pages of your website have been spidered, indexed and exist in each of the major search engines. The greater the number of pages found, the greater the likelihood the site will rank well and benefit from the resulting traffic of those rankings.

Key-phrase position analysis:

Utilizing keywords in your home page Keyword Meta Tag, the report reflects the ranking of your home page for each keyword as it appears on  the top search engines and directories.

Onsite Factors

Search engine optimization analysis:

This report reflects a thorough analysis of the Optimization techniques and tactics used throughout your website.

Internal link analysis:

Reports the condition of all links within your site.

Page efficiency analysis:

This report reflects the number and size of any pages on your website with excessive display times. Page display times are presented at various connection speeds.

Site content analysis:

This report reflects how the content available on your website performs on our top 4 search engine visibility factors.

Site navigation & viewability analysis:

Presented in narrative form, this report analyzes your site navigation and its viewability to site visitors.

Site e-commerce analysis:

Presented in narrative form, this report analyzes your sites e-commerce functionality.

Site security analysis:

Presented in narrative form, this report addresses security issues with your web site structure and its functionality.